Email marketing is probably the most cost-effective way to do online marketing. It is highly influential in terms of acquiring new customers, increasing customer equity and creating brand awareness. From newsletters to automated email series, marketers can now leverage the power of email marketing more cost-effectively than ever before.
As email marketing continues to grow, marketers struggle to find the balance between how often they send out emails and how to maintain a high response rate. The key is to find the spot where customers get enough content, but not so much that it becomes annoying.
Basically, there are three applications you can use email marketing for:
This marketing technique can improve the results of your market research. You can use it to learn about your existing customers, the demographics of your target audience, and other valuable information such as industry trends and new competitors.
Email marketing is a great tool to gain new clients because it is personalised, and it often encourages customers to sign up for newsletters or purchase products. This is usually done through automated emails that form a smooth sales funnel.
CRM tools offer an excellent opportunity to stay in touch with your customers. Among other things, they allow you to keep up to date on the latest trends and learn from your clients. This will help you create a plan to sell more products and earn more money.
It can be difficult to properly run an email campaign, especially if you aren't familiar with the topic. It's better to hire professional services that have experience in this field to get the type of engagement rate your business needs.
Email marketing is one of the most cost-effective ways to increase brand awareness and collect valuable feedback. Even if you don't have a single email address on your list, we recommend it as one of the first actions to take when starting with online marketing. This is a powerful tool for any company looking to build an audience.
Business owners who enter a new country can benefit from email marketing too. It is a great way to connect with new people and quickly build an audience. This can be fully automated, but it doesn't have to be complicated! A simple newsletter is already beneficial.
If you're looking to test a new product or service before launching it, email marketing is a great way to collect high-quality feedback from your target group. It is more beneficial than other conventional methods because it allows for a much higher interaction rate.
Both B2C and B2B companies have been using email marketing successfully. Segmentation and personalisation allow for tailor-made communication at any scale. It directly leads to increased customer retention rates, improved revenue, and better ROI.
Email marketing is also helpful for promoting an online community, as you can use this type of strategy to create a relationship with the audience. It's sometimes utilised to promote a new website or a product launch because it has the benefit of reaching out to people in a direct manner and engaging them.
Depending on your marketing strategy and goals, we'll choose the best email marketing strategy for you. We'll start with a preparation phase, followed by the execution of the ideas.
When it comes to building your email strategy, there are many things you need to consider. One of the essential steps is to decide what your goals are. Once you know what you want, it's time to set up the right strategies to help you achieve them. This step is all about selecting the proper funnels, importing contacts, and creating segments. It may sound complicated, but we'll make it easy for you.
This is where we create the content, send out the actual emails, respond to replies or let the automation do its work. We also report the results. If necessary, we'll adjust the templates or the funnel.
With so many technological advancements in the last few years, email marketing has become a highly effective way to reach your target audience. But it can also be tricky, especially when you need help planning your online strategy.
All of our solutions include mail subscriber management and segmentation. Mail management allows you to create your list and set up automated campaigns without hassle. On the other hand, segmentation will enable you to send customised emails with different content for specific segments of your list.
Many companies provide effective email marketing solutions. However, only a few of them deliver the results they promise. To make sure you're getting the right investment for your money, we also include reports where you can see how many leads we've created using email marketing.
Our team of email marketers experts is ready to transform your company's marketing strategy through innovative ideas, effective campaigns, and cost-effective solutions. Send us a message!
Email marketing is a simple and effective way to let people know about your business. With this form of outreach, even if people don't open your emails, you can increase your chances that they'll return to you if they need your products and services in the future.
Email marketing has an excellent conversion rate because it is one of the most effective channels for that goal. In fact, many businesses are seeing a greater return on their investment when it comes to email marketing than with other online marketing efforts. According to recent statistics, segmented email campaigns can drive a 760% increase in revenue.
You can see your email lists as a constant stream of targeted customers. If you know how to use copywriting techniques, you can take advantage of the psychological impulses that drive people to buy.
One of the most important benefits of email marketing is that it allows you to receive customer feedback on your marketing messages and products. With email marketing, you can send surveys to your customers asking their opinions on different aspects of your business and campaigns.
It can be challenging to get the most out of a one-on-one conversation with an individual. Email marketing is more effective because the message reaches a larger audience without using social media.
Email marketing automation is the key to success in these kinds of projects. It allows marketers to create multiple, personalised campaigns with a single button click.
Email marketing is part of our Basic Plan, that is available for only €300 per month (excl. VAT). It is one of the cheapest ways to do online marketing.
